Find Average Order Value in Google Analytics 4 (6-Step Guide) Tracking your Average Order Value (AOV) is essential for understanding the purchasing behavior of your customers and optimizing your business strategy. Requires a strategic six-step approach: First, log...
The Google Merchant Center is an essential platform for businesses to advertise their products on Google Shopping. However, merchants must closely follow Google’s guidelines to avoid account suspensions due to misrepresentation. This article will explain what...
A Step-by-Step Guide to Find Exit Pages in Google Analytics 4 Using Exploration Report To find exit pages in Google Analytics 4 (GA4), use the Exploration Report feature. Open your GA4 property and click on Explore in the left menu. Create a new Free Form exploration...
A Step-by-Step Guide to Track UTM Parameters in Google Analytics 4 (GA4) UTM parameters in Google Analytics 4 help marketers track traffic sources and campaign performance. This guide explains how to monitor UTM parameters in GA4. First, access your GA4 property and...
A Step-by-Step Guide to See Traffic Sources in Google Analytics 4 (GA4) To see traffic sources in Google Analytics 4, open your GA4 property and click on “Reports” in the left menu. Select “Acquisition” and then “Traffic...