To create remarketing audiences in Google Analytics 4 (GA4), you need to define user behavior segments—such as product viewers, cart abandoners, or returning visitors—and sync them with your Google Ads account. GA4 lets you build audiences based on events, engagement...
Low-quality score in Google Merchant Center can limit your product visibility. This guide shows how to fix the most common issues: from improving product titles and descriptions to using high-quality images and correcting feed errors. Ensure your pricing and...
Google Merchant Center disapproves products when they don't meet specific requirements. To fix disapproved products, review the error message in the Need attention tab under the Products. Common issues include incorrect pricing, missing product information, or poor...
Google Analytics 4 Enhanced Measurement helps website owners track user interactions automatically. The setup process is simple and takes five minutes. Users need to access their GA4 property, click on Data Streams, and select their website stream. In the stream...
How Do I Connect Shopify to Google Merchant Center Connecting Shopify to Google Merchant Center in 2025 requires specific steps for a successful setup. First, create a Google Merchant Center account and verify your store ownership. Log in to your Shopify admin panel...
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The "Invalid Value [GTIN]" error in Google Merchant Center (GMC) arises when product listings include incorrect, fake, or missing Global Trade Item Numbers. Fixing GTIN errors is essential to ensure your products are approved and visible in Google Shopping. To fix...
Google Analytics 4 (GA4) is like the Swiss Army knife of data analytics—it's packed with tools, but only if you know how to use them effectively. One of the most powerful features of GA4 is the ability to create custom audiences. To create a custom audience in GA4, go...
If you're looking to track and analyze how users from AI tools like ChatGPT, Gemini, or Perplexity are interacting with your website, setting up a custom channel group in Google Analytics 4 (GA4) is a great way to get started. First, open GA4 and go to the Admin panel...
Google Analytics 4 lets you make custom channel groups to track your traffic sources better. To create a custom channel group in GA4, go to Admin > Data display > Create channel group. Name your group and set the rules for the traffic sources you want to track....
To view outbound clicks in Google Analytics 4, go to the Admin section by clicking the gear icon in the bottom-left corner. Select your data stream under ‘Data Streams’ and enable Enhanced Measurement. Outbound clicks will be tracked as a ‘click’ event under ‘Events.’...